Insonder was founded by Bart van der Velden and two of his best friends. After their studies, they packed their bags and traveled the world as professional poker players. However great the adventure was, there comes a time in every man’s life to drop the poker face and start doing something real. Preferably something that only requires a laptop and a WiFi connection, so that the traveling could continue.
We had to be creative at that time. Because you will understand that I did not always have a good wifi connection while backpacking in Thailand.
Bart van der Velden _ Founder
On January 1 2021, Insonder settles in Eindhoven, the tech-hotspot of the Netherlands. Since then, the company continues to grow rapidly, with new products and brands being added all the time.
To accelerate business even more, by mid 2021 Wielenoutlet.nl is acquired. Wielenoutlet.nl is the European market leader in castor wheels.
This acquisition also means adding a warehouse close to Rotterdam to our network.
Where we are now
Today, we are a team of 15+ e-commerce enthusiasts, with offices in Eindhoven and Etten-Leur. Tomorrow, we could be anything!
Meet the Team
Bart van der Velden
René den Ronde
Sales Manager OFW
Samantha van de Riet
Ike van Oers
Siam van Oers
Let’s grow together.
We are always looking for people that are as passionate about e-commerce as we are. Are you a supplier, a customer, or a potential new team member? Get in touch! Let’s grow together!